Retail Interior Design in Barcelona: Creating Immersive Brand Experiences

In an era where omnichannel strategies dominate, physical retail spaces are more than just points of sale—they are brand experiences. Our latest project in retail interior design in Barcelona embodies this philosophy. It is a fully experiential space designed to enhance both the brand’s identity and the customer journey.

We specialize in designing and delivering high-impact retail environments, ensuring that each store becomes a powerful touchpoint for engagement. From store layout and sensory experiences to lighting, materials, and digital integration, our approach blends design efficiency with emotional connection.

End-to-End Retail Expansion Services

Our expertise extends beyond design. We work with specialized partners across all phases of brand expansion and implementation in Barcelona and Spain. Our 360° service includes retail interior design services focused in Barcelona:

Retail expansion strategy ( franchising, multi-franchise models, or corporate growth )
Site selection & feasibility analysis
Administrative permits and construction management
Efficient build-out & store implementation

By combining design excellence with operational efficiency, we create stores that are not only visually striking but also strategically optimized for performance. This approach is particularly effective in the context of retail interior design in Barcelona.

Why Barcelona? A Prime Hub for Experiential Retail

Barcelona is at the forefront of experiential retail innovation, making it the ideal city for brands looking to establish a strong presence. With its mix of tourism, culture, and commerce, it offers unique opportunities to create flagship stores that blend digital and physical engagement. Such a dynamic environment is perfect for creative retail interior design in Barcelona.

We focus on sustainable and cost-effective solutions , ensuring that our designs are both visually appealing and operationally efficient . Our expertise allows us to balance aesthetics, functionality, and environmental impact. This makes every store an asset for long-term brand growth, especially in the context of retail interior design in such a vibrant city as Barcelona.

If you’re interested in developing a retail design project in Barcelona, ​​let’s connect and craft an unforgettable brand experience.

If you’re looking to develop a retail interior design project in Barcelona, ​​let’s connect and craft an unforgettable brand experience.

Ametller Llavaneres: a commercial interior design project integrated into the historic center

Commercial interior design plays a key role in the shopping experience, and the new Ametller Llavaneres establishment, located at Carrer Munt, 12 in Sant Andreu de Llavaneres, is an example. A project that combines tradition and modernity, creating a warm and welcoming space that integrates perfectly into the historic center of the municipality.

Design and functionality in a space with history

This commercial interior design project has posed an architectural challenge: adapting a structure with load-bearing walls and vaulted ceilings to achieve a fluid and functional distribution. The objective has been clear: preserving the essence of the space, while improving the shopping experience with a comfortable and intuitive journey.

Natural materials, careful lighting and a layout designed to highlight the fresh produce are key elements in this design. The result is a harmonious, warm store that is fully adapted to the environment, inviting you to enjoy a close and pleasant shopping experience.

A project that highlights commercial interior design

At Ametller Llavaneres, every detail has been designed to enhance the product and reinforce the brand’s identity within a unique space. These types of projects demonstrate how good commercial interior design can transform an establishment, making it more efficient, attractive and aligned with customer needs.

If you want to know more about how we work on the design of commercial spaces, contact us.

Commercial Interior Design Barcelona: We Design Spaces That Create Brands

At Girbau Mateu Arquitectes, we have been transforming businesses through commercial interior design in Barcelona for years: designing spaces that create brand and experience. We know that today, a physical space is not just a point of sale, but a 100% immersive experience. This experience reinforces brand identity and builds customer loyalty. Our focus on commercial interior design in Barcelona: design of spaces that create brand and experience has allowed us to stand out in the sector.

Commercial interior design that enhances the brand image

Each commercial interior design project in Barcelona begins with a key concept: the space is an extension of the brand. It’s not just about designing an attractive place, but about building an atmosphere that conveys the values, history and essence of each business. Our team of architects and interior designers work so that every detail—materials, lighting, furniture and distribution—reinforces the emotional connection with clients.

We have designed stores and spaces for brands such as Ametller Origen , El Corte Inglés , Sana Locura , Obach and Escribà . We create environments that generate impact and turn each visit into a memorable experience.

Customer Experience: The Key to Retail in an Omnichannel World

In the digital age, where online and physical commerce are more connected than ever, commercial interior design in Barcelona: design of spaces that create brand and experience must offer something unique. Real sensations that a web cannot. A well-thought-out design directs the flow of customers. In addition, it reinforces the brand’s storytelling and improves the shopping experience.

That’s why, at Girbau Mateu Arquitectes, we conceive spaces as immersive experiences. We optimize the distribution and visual identity so that each point of sale is unique and memorable.

Sustainable Commercial Interior Design: Conscious Design

Retail interior design must not only be attractive, but also sustainable and efficient. In each project we look for:
• Energy efficiency, with optimized lighting and air conditioning strategies.
• Natural and ecological materials, which respect the environment and bring quality to the space.
• Responsible design, reducing waste and prioritizing durable solutions.

We are convinced that a well-designed space not only improves the profitability of the business, but also has a positive impact on people and the planet.

Are you looking for a Commercial Interior Design Studio in Barcelona?

If you want to transform your business with commercial interior design in Barcelona: designing spaces that create a brand and experience, at Girbau Mateu Arquitectes we can help you. Contact us and let’s design together a unique, functional and impactful space.

Experts in Retail and Brand Image Building

At GirbauMateu, we are architects specialized in retail and brand strategy, with a clear focus on sustainability and the optimization of commercial spaces to offer unique experiences. We believe that commercial architecture should not only be functional, but also transmit values, reinforce brand identity and generate a positive impact on customers. We are specialists in retail and brand image.

Design of Commercial Spaces with Visual Identity

Every detail in the design of a commercial establishment influences the perception of customers and their purchasing behavior. For this reason, at GirbauMateu we work on retail design with a strategic and personalized vision. Thus, we develop brand concepts that reflect the values ​​of each business and create an authentic connection with the customer. That is why we are specialists in retail and brand image.

🔹 Retail projects that make a difference

We work with a wide variety of formats: franchises, stand-alone stores, restaurants and cafes. We adapt to each need, always enhancing the visual identity of each project. For example, at Central Cafè we have applied an interior design that has transformed the shopping experience.

Sustainable Commercial Architecture: Efficiency and Design

Nowadays, sustainable design in retail is essential. It not only helps to reduce environmental impact, but also improves the customer experience and optimizes energy consumption. With this vision, each GirbauMateu project incorporates energy efficiency strategies and sustainable materials. As specialists in retail and brand image, we focus on sustainability.

🌱 Key elements of our sustainable approach

  • Use of natural and recycled materials to reduce the ecological footprint.
  • Passive strategies to take advantage of natural light and ventilation.
  • Optimized design for efficient commercial establishments.

This approach can be seen applied in several projects, such as our intervention in a sustainable home, where we have implemented these techniques to maximize energy efficiency.

Brand Experiences in Retail: Beyond Design

Retail architecture has evolved. Today, more than ever, it is essential to deliver immersive brand experiences that emotionally connect with customers and differentiate them from the competition. As specialists in retail and brand image, we are committed to this vision.

👀 What aspects do we work on in retail design?

✔ Creation of a strategic layout to improve circulation and the shopping experience.
✔ Application of a coherent visual identity in the space to reinforce branding.
✔ Incorporation of technologies and smart lighting to enhance customer interaction.

A good example of this application in catering is our work for UDON Asian Food , where we created a space that reflects their brand essence and optimizes the customer experience.

Why trust GirbauMateu for your commercial project ?

✅ We are committed to sustainability in retail, integrating efficient materials and passive strategies.
✅ Sustainable design and energy efficiency for more responsible projects.
✅ Total customization to adapt each space to your brand identity.

Commercial architecture should be impactful, efficient and functional. This is our philosophy at girbaumateu. If you are thinking of renovating your establishment or creating a new one, contact us. We will help you transform your project into a unique brand experience.

📩 Do you want to transform your commercial space? Contact us now and we will make your project a reality!

GirbauMateu Designs the New Brand Image for CENTRAL CAFÈ

We are pleased to announce that the GirbauMateu studio carries out the interior design of cafes and has developed the brand image for the CENTRAL CAFÈ cafes. As interior designers specialized in cafes, we have created a unique brand experience, using natural and sustainable materials, and have designed the complete interior of these establishments.

Close Collaboration with CENTRAL CAFÈ

Our team worked closely with CENTRAL CAFÈ to develop an identity that reflects their values ​​and philosophy. We created a consistent brand experience that is felt in every aspect of the café’s interior design.

Commitment to Sustainability

Committed to the environment, we have selected natural and sustainable materials for the interior design. This choice not only contributes to sustainability, but also creates a warm and welcoming atmosphere for customers.

Optimization of Operations Layout

To optimize the efficiency and functionality of the space, we have meticulously planned the operations layout. This design ensures a seamless experience for both staff and customers, improving the daily operations of the cafeteria.

Creating an Experiential Project

Our approach to cafe interior design is based on creating spaces that offer a unique experience to customers. For CENTRAL CAFÈ, we have developed an experiential project that combines aesthetics, functionality and sustainability, thus setting a new standard in cafe design.

https://centralcafe.es/

the girbaumateu studio designed the interior design of the fast-casual restaurant DOGOS in Reus

We are delighted to announce that the GirbauMateu architecture studio has successfully completed the comprehensive design of the fast casual restaurant “Dogos” in Reus, specializing in frankfurters and hamburgers. Our team has been responsible for the creation of the brand image, the design of the operations layout, the construction project and the monitoring of the work until its inauguration.

Brand Image and Corporate Design

We have developed a visual identity that reflects the essence of “Dogos”, creating an attractive and coherent brand that stands out in the fast casual restaurant sector.

Operations Layout and Construction Project

The design of the operations layout has been carried out with the aim of optimizing workflows, ensuring an efficient experience for both staff and customers. In addition, we have prepared the detailed construction project, ensuring that each element meets the standards of quality and functionality.

Construction and Inauguration Monitoring

https://www.tripadvisor.es/Restaurant_Review-g666512-d27893566-Reviews-Dogos_Reus-Reus_Baix_Camp_Costa_Dorada_Province_of_Tarragona_Catalonia.html

Throughout the construction process, we have carried out exhaustive monitoring to ensure that the project was developed according to the established plan. This commitment has allowed us to deliver a space that meets the client’s expectations and is ready to offer a unique gastronomic experience to its visitors.

Ametller Origen Blanes: autonomous construction project.

At the girbaumateu architecture studio, we continue to lead projects of autonomous retail constructions that combine innovation, sustainability and energy efficiency. We have recently collaborated in the design and execution of an autonomous prefabricated warehouse intended for the retail sector, located in Blanes for Ametller Origen Blanes. This stand-alone (or independent) building is an example of the commitment to sustainable and energy-efficient constructions.

The roof of the building has a complete installation of photovoltaic panels, which allows the building to be energy self-sufficient and significantly reduce its environmental impact. In addition, its prefabricated structure guarantees rapid execution and optimal use of resources. The construction of this building in Blanes by Ametller Origen is an example to follow.

This type of independent construction is not only an efficient solution for current retail needs, but also marks the way towards a future where sustainable architecture is the protagonist for companies like Ametller Origen in Blanes.

Why opt for autonomous and sustainable construction?
1. Energy efficiency: Reduction of consumption thanks to the use of renewable energies such as solar energy.
2. Flexibility: Prefabricated systems allow you to customize the design and adapt it to different needs.
3. Sustainability: Buildings designed to minimize the ecological footprint.
4. Energy independence: Reduction of dependence on external networks.

This warehouse in Blanes represents another step in our mission to combine aesthetics and functionality with environmental awareness. If you are thinking about a similar project, do not hesitate to contact us to find out how we can help you with an Ametller Origen style construction in Blanes.

https://xcatalunya.cat/es/sociedad/nueva-apertura-ametller-origen-mas-grande-des

https://www.foodretail.es/especiales/supermercados/ametller-origen-inaugura-supermercado-blanes_0_2000007338.html

https://www.blanesaldia.com/blanes/50499-casa-ametller-construye-un-supermercado-en-el-plan-parcial-costa-brava-de-blanes/

GREEN: Healthy Restaurant Area at Tibidabo Amusement Park

The girbaumateu studio, led by Quim Girbau and Neus Mateu, has designed “GREEN”, an innovative healthy restaurant space located in the Tibidabo Amusement Park in Barcelona. This commercial interior design project creates a unique gastronomic experience in a theme park setting.

With a fast casual gastronomic offer focused on healthy food, “GREEN” stands out for its use of warm materials such as wood and soft green tones, reflecting its corporate image and commitment to health. This welcoming and efficient design enhances the visitor experience at Tibidabo.

The girbaumateu studio specializes in creating powerful brand images and generating memorable experiences in the restaurant sector. With “GREEN”, we have provided a healthy and attractive alternative within the Tibidabo Amusement Park, demonstrating our ability to integrate innovative concepts into leisure environments.

https://tibidabo.cat/sites/default/files/2024-08/Carta%20digital%20green%202024%20%28CAT%29.pdf

The girbaumateu studio: designing the new Ametller Origen store on Rambla Brasil, Barcelona

The girbaumateu studio has designed and developed the interior design of Ametller Origen, reaffirming its commitment to creating warm, functional and unique commercial spaces. The new store located at Rambla Brasil 52, in the Les Corts neighborhood of Barcelona, ​​is a true feast for the senses.

This project stands out for:

• More comfortable and functional shelves, designed to improve the shopping experience.

• New and warm materials, which bring proximity and quality to the space.

• Spectacular lighting, which turns the store into a festive and welcoming place, ideal for enjoying the fresh, quality products of Ametller Origen.

The girbaumateu studio has worked to ensure that every detail reflects the brand’s values ​​and transforms this space into a memorable experience. This store is another example of how the girbaumateu studio develops the interior design and brand image of Ametller Origen, consolidating itself as a benchmark in the retail sector.

At Rambla Brasil, every day is a party! 🎊

The girbaumateu studio: designing the new Ametller Origen store on Via Augusta

The girbaumateu studio has designed and developed the interior design of Ametller Origen, creating unique spaces that combine functionality, aesthetics and an exceptional shopping experience. The new store located on Via Augusta corner Ganduxer is an outstanding example of this work, with a privileged location and designed to offer maximum comfort and convenience to customers.

This store includes:

• A private parking lot, designed to facilitate access.

Specialized spaces , such as a butcher shop, an Asian Food section, a fishmonger’s and a Turris bakery .

• New exhibition proposals that transform the way you experience the shopping experience, making it more fluid and attractive.

• High quality materials and details thanks to the collaboration with excellent suppliers and a highly committed construction team.

This project, like all those developed by the girbaumateu studio, is the result of networking that joins efforts to create a spectacular space that reflects the values ​​of Ametller Origen and offers a unique experience to its customers.

Thank you to Grup Ametller Origen for trusting our design and allowing us to transform commercial spaces into authentic experiences.